Mir The Label
Mir is a brand of mens clothing and accessories. It’s primary focus is beautifully crafted buttons and accessories which symbolise the authentic Hyderabad Culture and fashion. It as a brand represents and reflects this authentic taste and feel.
For its logo, the concept was to combine both English, as per the time of creation of this logo and Urdu, representing its root and authenticity. The logo was created with Thuluth as the font for Urdu as this font is the mother of calligraphic scripts, and English was custom scripted to match the styling of Thuluth
By the nature of Thuluth script, the logo’s direction is right to left oriented with the script bending bottom left as it progresses.
The look and feel of the Logo had to represent Authenticity, Culture, Tradition & Class